FOUR EVENTS AROUND THE WORLD AND A MUSIC VIDEO YOU CAN TASTE. Stella Artois wanted to activate their brand like never before. We took inspiration from their Belgian heritage and savior faire as well as their famous Chalice, designed to enhance the taste of their beer, to create Le Savoir: a global multi-sensory experience platform.
“The Roots Cut Two Versions Of A New Single So Your Stella Artois Can Taste Even Better”
“Hear the Roots’ Funky New Song ‘Bittersweet,’ Designed to Harness Synesthesia”
